About Profound

Profound is on a mission to help companies understand and control their AI presence. We’ve created a new category, and we need a storyteller to help define it for the world. As our first Product Marketing Manager, you’ll lead the charge in shaping how we position our product, communicate our value, and enable our team to sell effectively. You’ll be deeply embedded across Product, Sales, and Founders - crafting narratives that resonate with customers and evolve with the market.

What You’ll Do

  • Lead product launches and adoption campaigns that turn new capabilities into everyday customer habits.
  • Develop and refine onboarding programs that set customers up for success from day one.
  • Create activation and engagement playbooks with Success and Growth teams to deepen product usage.
  • Build customer stories and advocacy programs that highlight impact and amplify champions.
  • Partner with Product to incorporate feedback loops from active customers into roadmaps and launches.
  • Drive community initiatives that connect customers with each other and with the Profound team.
  • Help shape the foundations of our PLG (product-led growth) motion by identifying activation levers inside the product.

Who You Are

  • A sharp, structured thinker and exceptional communicator.
  • Obsessed with understanding customers and helping them unlock value.
  • Curious and empathetic, with an editorial instinct for what stories resonate.
  • Experienced working cross-functionally with Success, Product, and Sales.
  • Passionate about AI and how it’s changing the way people search and discover.
  • Comfortable moving fast, iterating quickly, and making decisions with imperfect information.
  • Bonus: Background in customer marketing, advocacy, or community building.

For this role, the expected base salary range is $140,000 – $210,000. Profound’s total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.