Reddit has become one of the most influential sources shaping how AI understands real human intent, preferences, and purchasing decisions. In this session, you’ll hear from Jonathan Davies, Director of UK & EMEA Sales at Reddit, on why large language models rely on Reddit conversations, how those discussions surface in AI-driven search and recommendations, and what this shift means for where and how your brand shows up. See how you can turn your Reddit community into visibility across AI-driven search and recommendations.