You know you should be doing more with AI Search data. But knowing you should build something and knowing what to build are two different problems.

You can already work with Aim to build and refine Agents and Projects. Brainstorm Mode makes that collaboration even more focused, guiding you from a broad goal to a specific, ready-to-build plan.

Here's how it works

Brainstorm Mode turns a blank canvas into a guided conversation with Aim. Instead of starting from nothing, you start from a broad suggested goal, something Aim has already surfaced based on your brand's AI Search presence and category context. From there, Aim asks a short series of questions, each one narrowing the idea down like: what you're trying to accomplish, what you need to track, or what persona you are interested in.

By the end of the Q&A, you have a specific, ready-to-build Agent or Project plan, scoped and ready to hand-off.

How Profound customers are using Brainstorm Mode

Turn a vague idea into a scoped Agent

Maybe you know you want something tracking competitor moves, but you haven't worked out the details. Open Brainstorm Mode, respond to Aim's suggested goal, and answer a few follow-up questions. You'll land on a specific Agent plan covering exactly which prompts, competitors, and triggers matter.

Get unstuck when you don't know what to act on next

If your existing Agents and Projects already cover your core use cases, Brainstorm Mode is a way to find the next thing worth building. Aim starts you off with a suggested goal grounded in your actual AI Search data, then walks you through a short Q&A, letting you lead the way while Aim takes your answers to find what to act on next.

Get started

Brainstorm Mode is available today for all Profound users. Look for it the next time you start building a new Agent or Project. Get a demo here or check out our other product updates on our blog here.