Put your AWS commitment to work
Profound counts toward your AWS spend commitment, so marketing can often start with funds already set aside for AWS.
Profound +
Profound is the workbench where marketers research, write, report, and collaborate with their AI Marketer to ensure their brand is chosen by the Answer Engines consumers increasingly rely on. Now available on AWS Marketplace.
The AI marketing platform your CFO has already approved
Start from a vendor you know
If AWS is already an approved vendor for your team, Profound is available through that same relationship.
Billing benefit
A deal built around your commit, with pricing and payment terms that line up with your AWS commit timeline.
View Profound on AWS Marketplace, or ask your AWS representative.
Real results by industry
How marketing teams use Profound
Retail
See which products AI recommends and which shoppers it sends to your site.
Find the shopper questions where competitors get the recommendation instead of you. Fix your product pages with Agents, then track the revenue that follows.
1% → 3%
Omnilux's AI-attributed share of total revenue
Travel & Hospitality
Show up for the questions travelers ask before and after they book.
Publish the guides and booking help that AI answers pull from. Benchmark your visibility against competitors, prompt by prompt.
25.5%
of AI travel prompts come after the booking, including changes and cancellations.
Financial services
Control how AI describes your products, and show it drives growth.
Check AI claims against your source of truth, and route fixes to the pages behind wrong answers. Roll it out with the controls compliance teams expect: RBAC, SCIM, and SOC 2.
300%+
growth in Plaid's LLM referral traffic since onboarding, with conversions from that traffic up 210%
Case Studies
See how Profound and AWS customers grow.
How WHOOP turned AI accuracy monitoring into a correction engine
How The Estée Lauder Companies is bringing AI visibility to its global brand portfolio
How Omnilux tripled AI-attributed revenue
Joint events and webinars
Meet the Profound and AWS teams in person and online.
Start with Profound on AWS Marketplace
Purchase Profound through AWS Marketplace and use your AWS committed spend for the AI marketing platform leading brands trust. Eligibility depends on your AWS agreement.