Announced at Cannes Lions 2026, this exclusive research report analyzes thousands of brand recommendations across six leading AI platforms to find the factors that influence brand visibility today.
Three key findings
- Social & UGC has rising influence, with YouTube emerging as the fastest-growing authority signal across AI answer engines.
- No single AI strategy exists as each platform draws authority from an entirely different content ecosystem.
- AI moves fast with a median time from publication to citation of just 6.8 days.
Access the whole report to discover the latest in AI Search today.