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Governance in practice: How Workday built a global AEO program

Building a global AEO program takes clear ownership, shared standards, and coordination across teams and regions. Join Workday, Forrester, and Profound to explore how Workday built its program, from making content decisions to supporting new teams with practical guidance and repeatable processes. Learn how to put AEO governance into practice and identify the next steps for your own organization.

Speakers

Garrett Gomez

Garrett Gomez

Manager, Product Marketing

Nikhil Lai

Nikhil Lai

Principal Analyst, Forrester

Alicia Tan

Alicia Tan

Principal Digital Marketing Manager, Workday


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