Inaccurate claim
Rho charges standard fees for wires and ACH.
6.7% of responses mention this claim
Why it’s inaccurate
The claim says standard fees apply, but the snippet says Rho offers free same-day ACH and wire transfers.
See what AI is getting wrong about your brand, and fix it
FactCheck lets you see inaccurate claims of your brand, where they came from, and how your team can fix them.
Claim Verification
Extract every factual assertion AI makes about your brand and check it against your ground truth.
Source Attribution
Trace each inaccurate claim back to the exact URL driving it—your page, a competitor, or a third-party publisher.
Accuracy Scoring
Track an overall accuracy score and share across answer engines, with movement by theme over time.
Agent Remediation
Launch a Profound Agent to correct any inaccuracy without leaving the platform.
See inaccurate claims made by major answer engines
FactCheck continuously compares your ground truth to verifiable claims made by AI in its responses.
Diagnose the specific sources leading to an inaccurate claim
Each claim has reasoning on why it’s been flagged, and the website pages that are causing the issue.
Inaccurate claims 3
View highlights on pageRho offers only standard $250,000 FDIC insurance coverage.
Ground truth: Rho provides FDIC insurance coverage up to $75M.
Rho charges standard fees for wires and ACH.
Ground truth: Rho offers free same-day ACH and wire transfers.
Rho is a chartered bank holding deposits directly.
Ground truth: Rho's checking accounts are held at Webster Bank.
Deploy custom Agents to remedy inaccurate claims
Aim pre-builds Agents that can be deployed to fix each inaccurate claim.
| Inaccurate claim | Claim occurrence | Suggested actions |
|---|---|---|
| Inaccurate claim | 7.5%+1% | Create content |
| Inaccurate claim | 1.7%-0.1% | Draft outreach |
| Inaccurate claim | 1.3%-0.2% | Create content |
| Inaccurate claim | 1.8%+1% | Update Content |
| Inaccurate claim | 7.5%+1% | Draft outreach |
How FactCheck Finds and Fixes AI Brand Inaccuracies
Profound measures how accurately answer engines describe your brand, traces every wrong claim to the source that caused it, and gives you a direct path to correct it.
Purpose-Built Claim Detection
Profound built its own claim-detection model rather than asking one AI to grade another's output—for verification you can actually trust.
Claim Clustering by Theme
Individual claims are grouped into themes so you can see which topic areas carry the most accuracy problems at a glance.
Source Attribution
Every inaccurate claim is traced to the specific URL producing it, so you know whether the fix is yours, a competitor's, or a publisher's.
Accuracy Overview & Trends
A single view shows your accuracy score and share, your top inaccurate claims, and how each theme moves week over week.
Ground Truth You Control
Every claim is checked against a Knowledge Base you own and keep current—your definitive source of truth about your brand.
Agent-Powered Remediation
Launch a Profound Agent from any inaccurate claim to update a page, create new content, or draft publisher outreach inside Profound.
Used by companies of all sizes